Cleveron is honored to be among the most attractive employers, receiving recognition in two categories in the Most Attractive Employers survey. Cleveron was ranked 5th among engineering students and 6th among the working-age population in the study including nearly 300 companies.
Katrin Koovit, Cleveron's HR Manager, values the research conducted by Instar very highly, as the results provide good feedback for recruitment and insight for internship programs directed at students. "It's always an honor to stand on the podium and receive recognition, because there’s long and continuous teamwork behind that recognition, which involves many employees of the company, but especially the internship supervisors and Cleveron's Talent Specialist Maarika Haidak. The recognized companies are truly the best-known in Estonia and, in my opinion, very good employers. Instar is doing remarkably good work in strengthening the HR network by running such an initiative," commented Koovit.
According to Mait Palts, General Director of the Estonian Chamber of Commerce and Industry, an attractive employer has a strong competitive advantage in the labor market, because these organizations have clear values that are appreciated by both the company's current employees and future colleagues. "However, the image of an attractive employer is not born overnight. Contributing to the employer's image in the long term requires both time and additional resources. In addition, it is not enough to have a strong slogan, but you have to consciously design a working environment in which employees are satisfied and ready to recommend their employer to others. However, a good image pays off quickly, because it is easier to find motivated employees and also strong partners," he said.
In 2022, the employer branding agency Instar conducted the 13th Estonian-wide survey of employee job expectations and employer reputation, in which nearly 7,000 people participated. Highly rated attractive employers were recognized at the Attractive Employers' Day organized by Instar and the Estonian Chamber of Commerce and Industry.
Photo: Andres Raudjalg, Instar